Compelling
communications for
ambitious businesses

McCallum Communications provides smart PR and marketing consultancy that makes a difference.

Our clients can rely on us to provide honest advice and a strategic approach

Whether you’re a PLC or an SME with ambitious growth plans, we will position your brand for success and safeguard your business from risk.

While we take a cross-sector approach, we benefit from specialist knowledge in several sectors, including property and construction, legal and professional services and corporate PR.

Our Services

Our offer is simple – compelling communications that delivers results.

We won’t waste your time on activity that won’t achieve your goals – we blend short and long-term strategy to deliver the results you need – whether that is driving sales, building credibility or facilitating new partnerships.

While we work with companies in a range of sectors, we benefit from specialist knowledge in several areas; law and professional services, construction and property and corporate PR.

Media Relations

A targeted media relations plan is the foundation of any successful PR strategy. The media landscape is continually evolving across broadcast, print and online media and gaining share of voice is competitive.

Press Office

We understand that in-house PR and marketing teams sometimes require additional press office support - whether that’s part of a long-term partnership or on a more short-term basis to cover holidays, particularly busy periods for the team or to offer an extra pair of hands to deliver one-off events or campaigns.

Reputation management

It has never been more important for businesses to invest in protecting their reputation - a brand that has been loved for a century can be felled in minutes by one misplaced comment or a tone-deaf Twitter post.

Crisis communications

The key to effective crisis and issues management is planning and preparedness. No one wants to have to deal with a crisis - we give businesses the best chance of avoiding the escalation of an issue to a crisis.

ESG reporting

With ESG growing in importance, it’s imperative that every business is clear on its performance across social, environmental and governance, with clarity on expected standards within its sector.

Development comms

Whether you’re looking for communications support for a planning application, community engagement as construction gets underway on site, or great PR to profile a new scheme and secure occupiers, we can help.

Property PR

As specialists within the property and construction sector, we have the local and national press contacts - and the knowledge and understanding of the market - to help make any new development a success.

Content and copywriting

Great content is the nuts and bolts of any PR and marketing campaign. From web copy, brochures and annual reports through to newsletters, emailers and blogs, we will create engaging, SEO-friendly content that reflects your brand and its values. 

Social media strategy

Every business will benefit from a professional and engaging social media presence - today, social media is not simply about broadcasting news and promotional material but an additional channel of communication.

Marketing review

A fresh pair of eyes outside the business is sometimes the answer to shaking things up - we work with businesses to audit the marketing function and suggest improvements; both immediate and longer-term.

Training and development

We support in-house and agency teams with training and development to close skills-gaps and deliver dedicated, bespoke sessions on everything from pitching to media through to producing a PR strategy.

Internal communications

We understand the importance of consistent and transparent engagement via channels that staff can rely on. Great internal communications has a huge impact, encouraging the sharing of ideas and feedback and offering an outlet for any worries or concerns.

Media Relations

A targeted media relations plan is the foundation of any successful PR strategy. The media landscape is continually evolving across broadcast, print and online media and gaining share of voice is competitive.

Press Office

We understand that in-house PR and marketing teams sometimes require additional press office support - whether that’s part of a long-term partnership or on a more short-term basis to cover holidays, particularly busy periods for the team or to offer an extra pair of hands to deliver one-off events or campaigns.

Reputation management

It has never been more important for businesses to invest in protecting their reputation - a brand that has been loved for a century can be felled in minutes by one misplaced comment or a tone-deaf Twitter post.

Crisis communications

The key to effective crisis and issues management is planning and preparedness. No one wants to have to deal with a crisis - we give businesses the best chance of avoiding the escalation of an issue to a crisis.

ESG reporting

With ESG growing in importance, it’s imperative that every business is clear on its performance across social, environmental and governance, with clarity on expected standards within its sector.

Development comms

Whether you’re looking for communications support for a planning application, community engagement as construction gets underway on site, or great PR to profile a new scheme and secure occupiers, we can help.

Property PR

As specialists within the property and construction sector, we have the local and national press contacts - and the knowledge and understanding of the market - to help make any new development a success.

Content and copywriting

Great content is the nuts and bolts of any PR and marketing campaign. From web copy, brochures and annual reports through to newsletters, emailers and blogs, we will create engaging, SEO-friendly content that reflects your brand and its values. 

Social media strategy

Every business will benefit from a professional and engaging social media presence - today, social media is not simply about broadcasting news and promotional material but an additional channel of communication.

Marketing review

A fresh pair of eyes outside the business is sometimes the answer to shaking things up - we work with businesses to audit the marketing function and suggest improvements; both immediate and longer-term.

Training and development

We support in-house and agency teams with training and development to close skills-gaps and deliver dedicated, bespoke sessions on everything from pitching to media through to producing a PR strategy.

Internal communications

We understand the importance of consistent and transparent engagement via channels that staff can rely on. Great internal communications has a huge impact, encouraging the sharing of ideas and feedback and offering an outlet for any worries or concerns.

Impactful PR and marketing support

McCallum Communications provides impactful PR and marketing support for ambitious businesses.

Founded by Emma McCallum, an experienced PR consultant and CIPR Accredited Practitioner, our clients value her senior counsel, strategic approach and focus on results.

Latest from the blog

What is Synapse and could it really be the end for email pitches?   

The launch of the Synapse platform has caused controversy within the PR industry this week - but what is it all about and what does it mean for PR? Is it really the end for email pitches?

Our clients

Contact us today

By submitting this form you agree to our privacy policy.